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Grocery & Kirana Automation

Your neighbourhood grocery business's biggest advantage is personal service. WhatsApp scales it.

WhatsPortal gives kirana stores and local grocery businesses the tools that quick commerce apps use — daily order broadcasts, delivery updates, loyalty programmes, and repeat order automation — on WhatsApp, without the platform fees or the competition.

Start for freeSee all workflows

Official Meta BSP · No credit card required

  • Official WhatsApp BSP
  • Free plan — no credit card required
  • Instant webhook integrations
  • Custom WhatsApp Flows
  • Billed in INR via Razorpay

Quick commerce apps have one advantage over your kirana store: they stay in the customer's attention. WhatsApp gives you that advantage back.

01

Quick commerce apps send daily push notifications. Your kirana store has nothing equivalent. Your regular customers remember to order from you when they need something urgently — but for routine replenishment, the app notification beats memory every time. A daily WhatsApp broadcast puts you first.

02

Local grocery delivery has no tracking infrastructure. Customers place orders and enter a communication black hole — no confirmation, no ETA, no notification on arrival. The result is 'where is my order?' calls that consume your time and erode customer confidence.

03

Repeat customers are your highest-margin segment — no acquisition cost, known preferences, predictable order sizes. Keeping them loyal costs a fraction of acquiring new customers. A WhatsApp loyalty programme does this without any app, card, or complex system.

The solution

WhatsPortal gives your grocery business the communication infrastructure to compete with apps — on the channel customers already use.

Daily availability broadcast

Every morning, send your stock availability — fresh produce, today's offers, order deadline — to your full customer list. Customers order from you before they think to open an app.

  • Every morning, send your stock availability
  • fresh produce, today's offers, order deadline
  • to your full customer list
  • Customers order from you before they think to open an app

Delivery communication

Order confirmation, dispatch notification, pre-arrival alert, and delivery confirmation — automatic WhatsApp messages at every stage. Delivery queries drop to near zero.

  • Order confirmation, dispatch notification, pre-arrival alert, and delivery confirmation
  • automatic WhatsApp messages at every stage
  • Delivery queries drop to near zero

Loyalty and retention

Points after every order, repeat order reminders based on purchase patterns, win-back messages for lapsed customers, and exclusive member offers — all automated on WhatsApp, no app required.

  • Points after every order, repeat order reminders based on purchase patterns, win-back messages for lapsed customers, and exclusive member offers
  • all automated on WhatsApp, no app required
  • Fully automated system
  • Real-time notifications

Operational efficiency

Take orders via WhatsApp replies to your broadcast. Manage them from the WhatsPortal inbox. Confirm, pack, and deliver with a structured process — not WhatsApp chaos.

  • Take orders via WhatsApp replies to your broadcast
  • Manage them from the WhatsPortal inbox
  • Confirm, pack, and deliver with a structured process
  • not WhatsApp chaos

How it works

Streamlined automation in four simple steps.

  1. 01

    Build your customer list and import it

    Add your regular customers' WhatsApp contacts to WhatsPortal. Segment by area or order type if needed.

  2. 02

    Daily broadcast takes 5 minutes

    Create and send your morning availability message. Customer replies come in as orders to your WhatsPortal inbox.

  3. 03

    Loyalty and delivery automation runs itself

    Points updates, delivery notifications, repeat order reminders — all fire automatically based on order events.

  4. 04

    Sync with your CRM

    All customer profiles, messages, and automated workflows sync in real time with your database and CRM platforms.

F

Delivery Manager

FreshMart

Hi Kavita! Welcome to FreshMart. 🥬 Your weekly grocery order is scheduled for delivery today between 10 AM and 12 PM.

8:00 AM ✓✓

Would you like to track the delivery or add any last-minute items?

8:00 AM ✓✓

Track orderAdd milk/breadChange slot

Track order

8:05 AM ✓✓

Your delivery executive Rajesh is en route. Current location: click.freshmart.in/track 🚚

8:05 AM ✓✓

Your order contains 12 items. Please keep cash or UPI ready for payment.

8:05 AM ✓✓

Example conversation — automated by WhatsPortal

What our customers say

“I started sending a daily WhatsApp broadcast every morning and within a month my repeat orders doubled. Customers said they liked being told what's fresh — they didn't want to call and ask.”

— [Kirana store owner, city]

Live

Grocery businesses using WhatsApp for daily communication retain customers at significantly higher rates than those relying on walk-ins and reactive order taking

10+

Grocery & Kirana workflows ready to run

3×

Increase in response rates compared to email alerts

₹0

Get started for free — free plan included

All workflows

WhatsApp automation workflows for grocery & kirana

Select any ready-to-use automation template to see detailed triggers, features, and setup steps.

Daily Order Broadcast

Send daily stock broadcasts to grocery customers on WhatsApp. Fresh produce alerts, easy order collection, delivery confirmation. Official Meta BSP. Start free.

See workflow

Home Delivery Updates

Send order confirmation, dispatch, and delivery alerts to grocery customers on WhatsApp. Reduces failed deliveries and inbound calls. Official Meta BSP. Start free.

See workflow

Loyalty & Repeat Order Bot

Run a loyalty programme and repeat order reminders for your grocery business on WhatsApp. Points updates, win-back sequence, member offers. Official Meta BSP. Start free.

See workflow

FAQ

Common questions about WhatsApp automation for grocery & kirana

Is WhatsPortal suitable for a small kirana store, or only for larger grocery businesses?

WhatsPortal is designed for businesses of all sizes. The free plan (100 messages/month) is ideal for a kirana store starting out. As your customer base grows, upgrade to handle more messages.

Can I take orders directly via WhatsApp replies?

Yes. Customers reply to your broadcast with their order. Replies come into your WhatsPortal shared inbox — organised, readable, and manageable even during peak morning periods.

Can I set up recurring orders for customers who want the same things every day?

Yes. Note recurring order preferences for regular customers and send them a daily confirmation prompt — 'Your usual order today?' — with a one-tap confirmation. Efficiency for both sides.

What does WhatsPortal cost?

Free plan: ₹0, 100 messages/month. Standard: ₹1,199/month (5,000 messages). Premium: ₹2,499/month (unlimited). All in INR via Razorpay.

Your regulars chose you over the apps. Make sure they keep choosing you.

Start for free

No credit card required. Free plan available. Official Meta BSP.