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Automotive Automation

Announce your new model launch to your entire customer base on WhatsApp — in minutes

WhatsPortal broadcasts personalised new model launch announcements to your existing customers and prospects on WhatsApp — with images, brochure links, test drive booking, and introductory offers — turning your database into launch day footfall.

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Official Meta BSP · No credit card required

  • Official WhatsApp BSP
  • Free plan — no credit card required
  • Instant webhook integrations
  • Custom WhatsApp Flows
  • Billed in INR via Razorpay

A new model launches. Your dealership runs an email campaign. Open rate: 18%. WhatsApp open rate: 85%+.

01

You've invested in a customer database over years — sales, test drives, service visits, enquiries. At launch time, you run a generic email or SMS blast. Most of it is ignored. A fraction of your database even knows the new model is available.

02

Launch momentum is time-limited. The first two weeks drive disproportionate interest. Slow outreach — waiting for walk-ins, relying on ad spend — wastes the window when OEM buzz is highest and media is covering the launch.

03

Generic broadcast messages perform poorly. A customer who previously owned a competing variant and visited your showroom deserves a message that acknowledges their context — 'You looked at the [previous model] last year. The new [model] might be exactly what you were waiting for.'

The solution

WhatsPortal broadcasts personalised new model launch messages on WhatsApp — reaching your entire database on launch day.

Segmented broadcast by customer profile

Send different messages to different segments — existing customers by current model, previous enquiries by variant preference, service-only customers, lapsed leads — so every message feels relevant.

  • Send different messages to different segments
  • existing customers by current model, previous enquiries by variant preference, service-only customers, lapsed leads
  • so every message feels relevant

Rich media launch announcement

Send the launch announcement with images, a brochure PDF, a 60-second launch video link, and a direct test drive booking link — all in one WhatsApp message.

  • Send the launch announcement with images, a brochure PDF, a 60-second launch video link, and a direct test drive booking link
  • all in one WhatsApp message
  • Fully automated system
  • Real-time notifications

Introductory offer messaging

Include launch-period offers — introductory pricing, accessories package, extended warranty — with a clear deadline to create urgency without sounding pushy.

  • Include launch-period offers
  • introductory pricing, accessories package, extended warranty
  • with a clear deadline to create urgency without sounding pushy

Test drive booking from WhatsApp

Include a booking link or a reply prompt — 'Reply TEST to book a test drive.' Responses route to your sales team inbox for immediate scheduling.

  • Include a booking link or a reply prompt
  • 'Reply TEST to book a test drive.' Responses route to your sales team inbox for immediate scheduling
  • Fully automated system
  • Real-time notifications

How it works

Streamlined automation in four simple steps.

  1. 01

    Import and segment your database

    Upload your customer and lead database to WhatsPortal. Segment by vehicle ownership, enquiry history, or any other field.

  2. 02

    Build your launch broadcast

    Create the message with images, brochure, offer details, and test drive CTA in WhatsPortal's broadcast builder. Schedule for launch day.

  3. 03

    Broadcast goes out, bookings come in

    WhatsPortal sends the launch message to every segment at the scheduled time. Replies and test drive requests land in your shared inbox for your team to act on.

  4. 04

    Sync dealer CRM

    Test drive requests and service bookings are automatically logged in your dealership management system (CRM).

A

Drive Advisor

AutoMotors

Hi Rajesh! Thank you for requesting a test drive of the new EV-SUV. 🚗

10:00 AM ✓✓

Our drive advisor can bring the vehicle to your home or office. Please select your preference.

10:00 AM ✓✓

Home test driveVisit dealershipReschedule

Home test drive

10:05 AM ✓✓

Perfect! We can schedule this for Saturday. Which slot works best?

10:05 AM ✓✓

10 AM - 12 PM2 PM - 4 PM4 PM - 6 PM

10 AM - 12 PM

10:06 AM ✓✓

Confirmed! Our executive will reach your home at 10:00 AM with the EV-SUV. Please keep your driving license ready. 📅

10:06 AM ✓✓

Example conversation — automated by WhatsPortal

What our customers say

“We broadcast the new [model] launch to 3,000 existing customers on WhatsApp on launch day. Test drive requests came in within the first hour. The WhatsApp channel outperformed our email and SMS combined.”

— [Dealership name, city]

Live

WhatsApp launch broadcasts achieve significantly higher open and response rates than email and SMS for automotive model launches

< 1 min

Average setup time for standard workflows

3×

Increase in response rates compared to email alerts

₹0

Get started for free — free plan included

FAQ

Common questions about automotive new model launch broadcast

Can I send the launch broadcast to prospects who haven&apos;t visited my dealership yet?

Yes. Import any opted-in contact list — leads from Meta ads, website enquiry forms, auto expos, or other touchpoints — into WhatsPortal and include them in the launch broadcast.

Can I schedule the broadcast for a specific date and time?

Yes. Schedule the broadcast to go out at the exact time you want — launch morning, launch evening, or staggered over two days. WhatsPortal handles the scheduling automatically.

Can I send a follow-up message to customers who didn&apos;t respond?

Yes. Set up a follow-up sequence — contacts who didn&apos;t open or respond receive a reminder message 3–5 days later. WhatsPortal tracks delivery and read status.

What does WhatsPortal cost?

Free plan: ₹0, 100 messages/month. Standard: ₹1,199/month (5,000 messages). Premium: ₹2,499/month (unlimited). All in INR via Razorpay.

Related workflows

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Your launch database is your best sales asset. Start using it on WhatsApp.

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No credit card required. Free plan available. Official Meta BSP.